GANNI – Floral Street, London

Soft industrial, London edition.

For GANNI’s second London location—just off Covent Garden—we continued the story started in Soho, but turned the volume slightly up. Rubber floors, exposed ceilings, and visible piping bring an architectural rawness to the surface, offset by the brand’s signature pastel palette and sharp functional layout.

Granite counters and minimal furnishings meet eclectic décor and an artsy, lived-in mood. It’s a store that balances softness with structure, play with precision—GANNI through a London lens.