Alexander Wang – Hangzhou

In Hangzhou, we built a space charged with tension—between structure and spectacle, control and chaos. It’s fully immersed in the brand’s language of engineered futurism. A strict grid overlays the interior, shaping everything from flow to display. Set against a stormy electric-blue backdrop, the space reads like a simulation: mechanical, high-shine, and digitally lit. Materials shift between matte black, glossy white, LED surfaces, mirrored thresholds, and exposed steel—each finish dialed in to reflect motion and energy. It feels like a lightning-struck lab or a fashion show paused mid-beat—precise, cinematic, and ready to react.