One of the first outlet concepts for Alexander Wang, this pop-up trades minimalism for immersion.

Part street gym, part concert set, this Changsha pop-up channels raw athleticism and youth-driven energy into a retail space that moves like a live event. Cobalt blue rubberized surfaces and aluminum mesh define the palette—gritty, electric, and built to reflect both street sport and nightlife. Digital screens pulse with motion. Glossy merchandise pops against the industrial backdrop. The whole space feels wired, ready, on edge. It’s not a store—it’s a stage. A temporary arena where fashion, movement, and culture collide. Fast, loud, and fully in the moment.