FROM THE VIBRANT YET MINIMALISTIC DISPLAY AREA – WHERE PHYSICAL PARTITIONS BETWEEN EXHIBITORS ARE FORGONE IN FAVOR OF MODULAR BASES – TO THE BAR AREA, WHERE WE TEAMED UP WITH VERY SIMPLE KITCHEN AND PLASTIZ TO CREATE A TIMELESS BUT COOL CATERING SPACE, OUR CONCEPT FOR THE EXHIBITION LAYOUT OF THE 2023 EDITION OF EDIT NAPOLI – ONE OF ITALY’S LEADING DESIGN FAIRS – COMBINES UNIQUE HISTORIC ARCHITECTURAL ELEMENTS WITH INNOVATIVE WHILE FUNCTIONAL SOLUTIONS THAT HIGHLIGHT THE INTRINSIC BEAUTY OF NAPLES’ STATE ARCHIVES COMPLEX. BY REFLECTING UPON THE “TEMPORARY” NATURE OF FAIRS AND THE WASTE THEY MAY PRODUCE, OUR DESIGN RESPONDS BY REPURPOSING ELEMENTS FROM PAST DISPLAYS AND GIVING NEW LIFE TO MATERIALS OFTEN CONSIDERED AS DISPOSABLE, WHILE STRIVING TO CREATE A WELCOMING, EFFECTIVE SPACE FOR IDEAS TO CIRCULATE AND PEOPLE TO COME TOGETHER.
